That is exactly what I told the owner of a wellness hotel company in Florida. He needed a Culinary Director.
But before trusting me to find that person, he wanted to interview me first. I wasn’t the recruiter that day. I was the candidate.
He wanted to know if I was the right recruiter. If we were aligned. If I understood where this industry is truly heading.
Then came the defining question:
“What do you see happening in this industry that most people have not understood yet?”
This is what I told him:
Hospitality is becoming the new healthcare.
Not the hospital.
The kitchen. The restaurant. The bar. The wellness space.
This is where people actually decide how they will live.
80% of chronic diseases come from lifestyle—nutrition, movement, stress, sleep.
Exactly what people outsource to us every single day.
Every family has someone sick. Everyone is losing someone. It is a silent grief nobody posts, but everybody feels.
And here is the truth:
It is easier to take a pill than change a habit. Easier to order junk food than prepare real food. Easier to manage disease than prevent it.
This is where the hospitality industry becomes powerful.
We are not just serving meals.
We are influencing biology, clarity, and longevity.
The next clinic is not a hospital. It is the hotel, the restaurant…
The industry that feeds the world runs the world.
We touch people three times a day before any doctor does.
The owner looked at me and said:
“That is exactly why I wanted to speak to you.”
And then I received the mandate. Culinary Director search confirmed.
Because we both agreed:
In hospitality, we do not just serve people. We shape their future.